Slogan heroik didengungkan wakil Asia: Jepang yang memilih: Samutai Biru atau Waktunya Bertarung. Sedangkan Korsel mengklaim sebagai Hairmau Asia, Mengakses Dunia. Kroasia mengusung slogan, Negara Kecil, Impian Besar.
Tim kuat lainnya seperti Jerman menulis: Let’s write history together. Sedangkan Prancis dengan Your strength, our passion! Come on Les Bleus! digadang sebagai favorit juara.
Bagaimana Brasil? Setelah gagal di negeri sendiri pada 2014, Brasil bertekad menaklukkan bumi Eropa. Neymar dan kawan-kawan memiliki semboyan: More than 5 stars, 200 million hearts.*
Berikut semboyan 32 tim Piala Dunia 2018:
Argentina: Together for a dream
Australia: BE BRAVE, BE BOLD, SOCCEROOS IN GREEN AND GOLD
Belgia: RED DEVILS ON A MISSION
Brasil: More than 5 stars, 200 million hearts
Kolombia: Here goes 1 dream, 3 colors and 50 million hearts
Kosta Rika: Nothing is impossible when a whole country plays
Kroasia: Small country, big dreams
Denmark: Together we make history
Inggris: SEND US VICTORIOUS
Mesir: When you say Pharaohs, the world must get up and listen
Prancis: Your strength, our passion! Come on Les Bleus!
Jerman: Let’s write history together
Islandia: LET’S MAKE OUR DREAM COME TRUE
Iran: 80 MILLION PEOPLE , 1 NATION , 1 HEART BEAT
Jepang: IT’S TIME TO BATTLE, SAMURAI BLUE!
Korea Selatan: TIGERS OF ASIA, CONQUER THE WORLD
Meksiko: MADE IN MEXICO, MADE FOR VICTORY
Moroko: The Atlas Lions, pride of Morocco
Nigeria: THE WINGS OF AFRICAN PRIDE
Panama: PANAMA THE FORCE OF TWO SEAS
Peru: We are back! 30 Million Peruvians are travelling here
Polandia: GO POLAND!
Portugal: THE PAST IS GLORY, THE PRESENT IS HISTORY
Rusia: PLAY WITH AN OPEN HEART
Arab Saudi: DESERT KNIGHTS
Senegal: IMPOSSIBLE IS NOT SENEGALESE
Serbia: ONE TEAM, ONE DREAM – SERBIA!
Spanyol: TOGETHER WE ARE INVINCIBLE
Swedia: TOGETHER FOR SWEDEN!
Swiss: FOUR LANGUAGES, ONE NATION
Tunisia: Russia here comes the eagles hand in hand players and fans
Uruguay: The sun shines in Russia, the sky is all light blue
